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# Monday, July 3, 2006

I just finished reading Blink based on the recommendation of a presenter at TechEd.  I don't recall the presenter's name, but it was an architecture track about bridging the gap between infrastructure and development.  Turns out I could have pretty much just not read the book and gone with this presenter's synopsis of the main points.

I don't want to downplay the work that Malcom Gladwell (author) put into the book.  He clearly spent a good deal of time researching and interviewing, and the book is engaging.  He uses a lot of anecdotes to illustrate his points, and the overall impression reminded me a lot of the Dale Carnegie books.  Both use anecdotes to prove points, and both have points that, when you think about them, are pretty much a given.

I will hand it to Gladwell in that he has gone to more trouble in the research department and has gone to lengths to use scientific studies and anecdotes from pundits to support his points.  For those who need the scientific evidence, that will be important.  But I personally found that the points are things that can be inferred from human experience, if you think about them.

The nice thing about books like these is that they do humanity a service to draw out and highlight important elements of our shared humanity and how we can take advantage of them to be more successful in life.  It would be so easy to go through life without thinking twice about the propositions that this book makes, but just like the Carnegie books, if you are conscious of them, you can try to employ them to better yourself.

The book is a very easy read, and so it is easy to forgive that there isn't terribly much in the way of thought-provoking substance.  In fact, it is its easiness that makes it worthwhile.  While the same points could be presented in a much more concise format, it would be a much drier read and may not even have the same impact.  Because it was peppered with anecdotes, like the Carnegie books, the points made were more relatable and more memorable.

If all you care about are the points being made in a book, I'd suggest you just read the Publishers Weekly review on Amazon, but if you like to be entertained while you learn and learn in a memorable way, I'd recommend picking up a copy of this book.  The points are valuable on a personal as well as a business level.

Monday, July 3, 2006 8:45:29 PM (Eastern Daylight Time, UTC-04:00)  #    Disclaimer  |  Comments [0]  | 
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